We design, develop and scale products to help steer your product journey

Motivated by our in-house product development journey and the challenges experienced with conventional IT staffing and services vendors, we've founded a specialized Product Development as a Service (PDaaS) company.


If you resonate with below issues and comprehend their impact, we share a common ground for collaboration.

Disparity between Execution & Product Vision

IT service providers often prioritize technical implementation or staffing technical resources based on job descriptions, overlooking a comprehensive understanding of a product's distinct requirements and business objectives. This oversight may lead to a misalignment between the executed solution and the envisioned product direction.

Limited Product Development Expertise

Traditional IT firms may lack significant experience in product development, often asserting their proficiency through resource staffing in clients' teams or implementing isolated components of a product. Scrutinizing these claims is often time consuming, as their partial involvement in the product may not necessarily reflect the capabilities needed for managing its lifecycle.

Communication and Collaboration Issues

Effective communication and collaboration are crucial for a successful product implementation. IT services firm resources & processes may face challenges in understanding and translating complex product requirements into technical solutions. Poor communication can lead to delays, misunderstandings, and unsatisfactory outcomes.

Lack of User-Centric Focus

Building a successful product requires a user-centric approach, understanding user needs, and delivering an exceptional user experience. IT services firms may prioritize technical functionalities over user satisfaction, leading to a product that fails to meet user expectations.

Limited Product Strategy & Market Insight

Traditional IT firms may not have deep expertise in product strategy and market research. These firms focus more on executing technical requirements rather than providing guidance on market trends, competitive analysis, and product differentiation, which are crucial for a successful product implementation.

Scalability & Long-Term Support Challenges

While IT services firms may excel at short-term implementations at lower cost, they may struggle with long-term scalability and ongoing support. Product implementations require continuous updates, enhancements, and maintenance, which may not align with the typical project-based approach of services or staffing firms.

Limited Accountability for Product Success

IT services or staffing firms may consider their job complete once the technical implementation is finished, potentially leaving limited accountability for the overall success of the product. This can result in a lack of ongoing support and guidance to ensure the product's continuous improvement and adaptation to changing market needs.

Drawing insights from our successful products, Stralto Global distinguishes itself from traditional IT services or staffing firms through the following factors.

In-Depth Product Expertise

We focus on the end-to-end product implementation process and have a deep understanding of the intricacies involved in market research, user experience design, rapid prototyping, development + testing, infrastructure design + deployment and performance + security engineering. This specialized knowledge and experience in our product squads has helped us deliver more refined and effective products.

Seamless Collaboration

We are accustomed to working closely with stakeholders throughout the entire product lifecycle and have established processes, tools, and methodologies for efficient collaboration, communication, and management that suits product development. This streamlined workflow ensures better coordination, reduces misunderstandings, and leads to smoother execution of complex builds.

Industry Insights and Best Practices

We have extensive experience working across industrial verticals and have empaneled experts to stay up to date with the latest industry trends, emerging technologies, and best practices. By partnering with us, you gain access to valuable insights and recommendations from our advisors as well as fellow entrepreneurs that can enhance your product strategy and execution.

Enhanced User-Centric Approach

We prioritize user-centric design and development methodologies by conducting user research, usability testing, and feedback analysis to ensure that the prototyping and wireframes itself meets user needs and expectations. The focus on user experience can result in a more intuitive, engaging, and impactful product.

Scalability and Resource Optimization

Our Product Sqauds can quickly ramp up or downsize as needed, ensuring optimal resource allocation and cost-effectiveness with shared squads model. This scalability allows for greater flexibility and adaptability throughout the product development journey, especially for early-stage startups.

Eye on Time to Market

We have first hand experience of pressure for releasing products features to beat competition and have established lean delivery models and processes to ensure efficient development cycles, reduced time to market, and faster product iterations. By partnering with us you can outsource and expedite product and feature launches to gain a competitive edge.

Long-Term Partnership and Support

We often establish long-term partnerships by being a partner and accepting stocks as one of the payment modes. As we are invested in the success of the product, we provide continuity of support, which is valuable as your product evolves, scales, and adapts to changing market needs.